A series of world-famous saucy seaside postcard images is being relaunched to mark their 100th anniversary.
Businessman Ian Wallace, of West Yorkshire, bought the firm Bamforth & Co nine years ago and now owns the rights to about 50,000 of the images. But he has waited until the centenary to sign a licensing agreement, which will take place later with the Jane Evans Licensing Consultancy.
James Bamforth began his business in Holmfirth in 1870.
James Bamforth began his business in Holmfirth in 1870.
Bamforth was a portrait photographer who later specialised in lantern slides. However, in 1910 he published the first of the saucy postcards. The classic cheeky cartoons could soon appear on everything from mouse mats to boxer shorts once the licensing agreement is signed later at the Brand Licensing Europe Exhibition, held at London's Olympia.
Mr Wallace said: "They always look good and they always make people smile.
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